Blackswell Birth Foundation

Hillary is a superwoman. A yogi, doula, and mother of 3 year-old triplets, she wanted to create an opportunity for child-bearers of color to have access to holistic pre- and postpartum care if means were unavailable. She had some ideas for her vision - rounded, organic shapes, and earthy warm colors - and I had her share her own journey as a black woman into motherhood. From our sessions, I created a few color palettes and logo options, and the final suite that she chose evoked themes of birth and inclusive wellness, while paying homage to the 3 little boys that made her a mama.