Banner Ads
Michael, the CEO of Trova, initially wore all the hats in his start-up until the need to hire on more help became essential. He already had a logo and great color palette, but he needed to refine his brand across the various print and mobile platforms he was using. I helped him clean up his multi-channel messaging by identifying a font family, establishing templates, and editing copy as needed. The result was fun, cohesive, and dynamic. Here are a few banner ads we ran in April 2020 to address pandemic concerns with a little levity, and to help folks feel a little less alone.
Pitch Deck
I created a 15-page investor-facing pitch deck for Trova to secure additional funding for their start-up. Due to confidential data, only select pages are displayed, and the actual copy has been obscured.




